Cookies Policy


The Fitness Charter uses cookies and similar technologies to improve your experience and support advertising/analytics.


1. What Are Cookies?

Cookies are small text files stored on your device. They help us remember your preferences, analyse performance, and deliver personalised ads.


2. Types of Cookies We Use

  1. Strictly Necessary Cookies – required for bookings, payments, and site functionality.
  2. Functional Cookies – remember user preferences (e.g., login details).
  3. Analytical Cookies – track site usage (e.g., Google Analytics).
  4. Marketing Cookies – used by Google Ads and partners for personalised advertising.

3. Google Ads & Analytics

We use:

  1. Google Analytics – to understand how visitors use our site.
  2. Google Ads/Remarketing – to show relevant ads on other websites.

Google and third parties may use cookies to track activity across websites.

You can manage preferences via our cookie banner or opt out directly through:

  1. Google Ads Settings
  2. NAI Opt-Out Page


4. Managing Cookies

On your first visit, you will see a cookie banner. You may:

  1. Accept all cookies.
  2. Reject non-essential cookies.
  3. Adjust settings per category.

You can also disable or delete cookies in your browser at any time.


5. Cookie Table


Cookie Name | Domain | Purpose | Expiry | Category
ARRAffinitythefitnesscharter.co.ukSet by Azure App Service. Ensures a user’s requests are routed to the same server instance.SessionNecessary
ARRAffinitySameSitethefitnesscharter.co.ukSet by Windows Azure Cloud for load balancing. Keeps user requests within the same server session.SessionNecessary
visid_incap_*vagaro.comSet by Incapsula (Vagaro). Provides cloud-based website security services.1 yearNecessary
incap_ses_*vagaro.comIncapsula DDoS Protection & Web Application Firewall cookie. Links HTTP requests to a session.SessionNecessary
Groupthefitnesscharter.co.uk
NeverOther
persist:rootthefitnesscharter.co.uk
NeverOther
VgBUrlthefitnesscharter.co.uk
NeverOther
_gathefitnesscharter.co.ukGoogle Analytics – used to distinguish users for analytics reporting.2 yearsAnalytical
_gidthefitnesscharter.co.ukGoogle Analytics – session tracking, used to distinguish users for analytics.24 hoursAnalytical
_gadsthefitnesscharter.co.ukGoogle Ads tracking – helps measure ad performance and user interactions with ads.13 monthsMarketing
IDEdoubleclick.netDoubleClick ad personalisation cookie – used by Google to deliver targeted ads.1 yearMarketing